Texaco/120th Anniversary
Texaco has been the star of the open road since 1902. Our task was to create a campaign that thanks customers for being loyal to Texaco and to celebrate their 120th anniversary. Our idea “120 years of…” encompasses the past, present, and future.
TV
Digital Display
Texaco homepage
120th Anniversary Badge
As you can see, we started with multiple concepts. We narrowed it down to the stand alone badge on the right.
Credits: Brandon Pershern, Janelle Erikson, Ethan Nelson